Insights & Strategy

AI Visibility & Marketing Blog

Expert insights on LLM visibility, Answer Engine Optimization, and digital marketing strategy for forward-thinking businesses.

AllLLM Visibility 101AI Search OptimizationExecutive Strategy
What Is LLM Visibility and Why Your Business Can't Ignore It
LLM Visibility 101

March 15, 2026

What Is LLM Visibility and Why Your Business Can't Ignore It

The next time a potential customer asks ChatGPT for a recommendation — will your business be in the answer? Most aren't. Here's why that matters and what to do about it.

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Matt Bertram
The Death of Traditional SEO: How AI Is Rewriting the Rules
LLM Visibility 101

March 10, 2026

The Death of Traditional SEO: How AI Is Rewriting the Rules

Traditional SEO is becoming increasingly irrelevant. The shift to AI-powered search is the biggest change to digital marketing since Google introduced PageRank.

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Matt Bertram
How to Get Your Business Recommended by ChatGPT and Google AI
AI Search Optimization

March 5, 2026

How to Get Your Business Recommended by ChatGPT and Google AI

Getting recommended by AI tools isn't luck. It's the result of specific, deliberate actions. Here's the step-by-step guide.

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Matt Bertram
Why Your Content Strategy Is Failing in the Age of AI Search
AI Search Optimization

February 25, 2026

Why Your Content Strategy Is Failing in the Age of AI Search

You're publishing content. You have a blog. But when customers ask AI for recommendations, you're not showing up. Here's why — and the fix.

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Matt Bertram
The Executive's Guide to AI-Driven Digital Marketing in 2026
Executive Strategy

February 18, 2026

The Executive's Guide to AI-Driven Digital Marketing in 2026

A strategic overview for CMOs and executives on navigating AI-driven digital marketing. What to prioritize, what to avoid, and how to win.

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Matt Bertram
Answer Engine Optimization: The Next Competitive Advantage for B2B Companies
Executive Strategy

February 10, 2026

Answer Engine Optimization: The Next Competitive Advantage for B2B Companies

B2B buyers research in AI tools. The companies visible in those answers capture pipeline before competitors even know a buyer exists.

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Matt Bertram